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2024-11-27
Camila Marques de Queiroz addresses the new phenomenon of the "TikTokization" of labor relations.

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What is the relationship between TikTok and the work life of companies?

 

Recently, a new trend has emerged on screens: workers filming themselves being fired and then posting the videos on TikTok, garnering millions of views worldwide. "Even if the employee faces a legal process and subsequent conviction, the company’s reputation may already be irreparably damaged," highlights the lawyer.

In an opinion article for RH MagazineCamila Marques de Queiroz, Associate at CCA Law Firm’s Labour practiced area, clarifies the implications and consequences of this new social media phenomenon and how companies can act and prevent potential negative impacts.